
We just broke our sales record again—what does this milestone mean for StructSolve right now?
“Growth is only meaningful if the organization is prepared to support it.”

StructSolve Sets a New Sales Record and Shifts Focus to Operational Readiness
StructSolve Engineering has set a new monthly sales record, continuing a pattern of sustained growth that has developed over the past year. While the milestone itself is significant, the timing of the record is what makes it particularly noteworthy. Achieving this result in the middle of December places immediate emphasis on preparation, capacity planning, and operational discipline heading into the next construction season.
Residential engineering is a seasonally influenced industry. Observation and reporting work, along with certain design scopes, traditionally slow during winter months. At the same time, StructSolve’s service mix has expanded. The recent addition of Custom Structural Design has increased both average project value and total monthly volume. Taken together, these factors make it clear that the coming spring and summer will require a higher level of readiness across operations, staffing, and delivery.
This record is not being viewed as a finish line. Internally, it serves as a planning signal. The company is actively evaluating workflows, staffing models, and project throughput to ensure that upcoming demand can be met without compromising quality or turnaround times.
Service Expansion as a Primary Growth Driver
The most notable contributor to this record-setting month was Custom Structural Design. While StructSolve has experienced growth across multiple service lines, CSD independently accounted for enough volume to push total sales beyond the previous high-water mark.
This development is particularly meaningful when viewed in context. Two months prior, the company also broke a sales record. The month that followed saw a measurable decline, reinforcing the industry’s sensitivity to seasonality and external conditions. The most recent results differ in that the increase was driven by higher-value engineering scopes rather than short-term volume spikes.
Custom Structural Design focuses on larger residential projects, including million-dollar custom homes where engineering scopes typically range from several thousand dollars to well over ten thousand dollars per project. This shift toward more complex work has increased overall revenue density while maintaining alignment with StructSolve’s core focus on residential engineering.
Sales Infrastructure and Leadership Contribution
A key factor in sustaining this growth has been the formalization of StructSolve’s sales operations. Alex Alstott has played a central role in developing and executing the company’s sales strategy, including relationship development, outreach structure, and pipeline management.
As a result of this work, StructSolve has reached a point where sales performance is no longer dependent on executive involvement. The president of the company has been fully removed from day-to-day sales activities while maintaining strong and improving results. This transition represents a significant organizational milestone, allowing leadership to focus on long-term planning, operations, and strategic growth initiatives.
Beyond revenue numbers, the sales team’s efforts have strengthened long-term client relationships. Many of these relationships are positioned to carry forward into the upcoming construction season, providing early indicators of continued demand.
Market Demand for Residential Engineering
Feedback from clients and partners continues to point to a consistent market gap in residential engineering services. Realtors, contractors, homeowners, and lenders frequently encounter delays, limited availability, or unclear deliverables when working with engineering firms.
While some major metropolitan areas have small residential-focused teams, many operate with extended turnaround times or inconsistent communication. In the Des Moines market, this type of service offering was largely absent prior to StructSolve’s expansion.
Clients are responding to a combination of professional engineering rigor, predictable timelines, and responsiveness. Turnaround speed remains a recurring point of feedback, particularly among real estate professionals who rely on engineering documentation to keep transactions moving forward. Importantly, this speed is paired with conservative, code-compliant engineering practices rather than shortcuts or surface-level assessments.
Relationship Development and Field Execution
On the execution side, relationship development has played an important role in recent growth. Outreach efforts to custom home builders, lumberyards, roofing contractors, and other residential construction partners have expanded StructSolve’s presence within the building community.
These relationships have resulted in consistent project flow and positive client feedback. Maintaining continuity and reliability across these partnerships has become an operational priority as volume increases. The focus remains on delivering clear engineering documentation, meeting agreed timelines, and supporting downstream construction activities.
Assessing Repeatability and Scale
From a planning standpoint, leadership is closely monitoring whether current growth trends are repeatable. Historical data suggests that service expansion has been a reliable driver. In the previous year, the introduction of residential design services increased typical project values severalfold and resulted in a two-to-three-times increase in monthly revenue during peak season.
Custom Structural Design appears to be following a similar trajectory at a higher scale. Projections indicate that monthly revenue could increase again during the upcoming spring and summer. If that occurs, additional engineering hires and expanded production capacity will be required to maintain delivery standards.
Preparations are already underway to support this possibility. Hiring plans, onboarding processes, and internal quality controls are being reviewed to ensure that growth remains manageable and sustainable.
Long Term Direction and Industry Impact
Looking ahead, StructSolve’s stated objective is to establish itself as the leading residential engineering firm in Iowa, with a longer-term goal of national recognition. Achieving this requires continued investment in engineering staff, training, and professional development.
Part of this effort includes creating meaningful learning environments for engineering students, particularly those from Iowa State University, to gain exposure to professional residential engineering work. Building a strong internal culture and operational foundation is viewed as essential to long-term success.
While leadership acknowledges that growth will bring challenges, the broader impact is already evident. Realtors are closing transactions with fewer delays. Contractors are completing projects with clearer engineering guidance. Homeowners are receiving objective, professional evaluations that protect them from costly structural mistakes. Municipalities and lenders are seeing improved documentation and compliance consistency.
These outcomes reflect a broader shift toward efficiency and transparency within residential engineering, driven by a focused, residential-only approach.
Closing Perspective
StructSolve’s growth remains anchored in its core principle: Founded on Truth. That principle continues to guide decisions around service expansion, hiring, and operational structure. The current sales record is viewed not as an endpoint, but as confirmation that disciplined growth, clear processes, and professional integrity can scale together.
As preparations continue for the next construction season, the emphasis remains on readiness, consistency, and long-term impact.
